Skip to navigation Skip to content
Blog

Viewing Posts in "Engineering + Technology"

offshore wind turbines

When the wind industry finally reacted to the world’s financial crisis—it didn’t fully hit us until 2010—at once, we lost both an incredibly vibrant global wind market and sufficiently robust profit margins. The market recovery is rebounding nicely now, but profit margins will probably never fully recover. This will have an enormous and continuing impact on R&D.

Read more

innovation lightbulbs

Improving existing products is like walking a tightrope. On one side, we need to continually add value to the products we create to make them more attractive to some customers. On the other side, we must ensure that the changes we make will not create issues for existing customers. This creates a constant tension between innovating to improve performance and maintaining product continuity.

Read more